Best Home Services Businesses to Start: Niches to Explore

The home services industry is a great place to pursue success. It’s an industry that offers great potential for profit and for professional satisfaction. Providing home services for both residential and commercial clients can provide you with a sense of pride in a job well done, knowing that you’ve helped make someone’s living conditions or work conditions better.

Before you open your own home services business, however, you need to be sure you’re opening a business that’s a good fit for you. Let’s look at what makes the industry so appealing, the benefits of opening a home services franchise like Joshua Tree Experts over an independent business, and the best home service businesses to start.

A Strong, Growing, Innovating Industry

According to a January 2024 report from market research and analysis company Verified Market Research, the home services market value is projected to reach exceed $1.8 billion by 2030. A market value like this offers a great chance for profit for ambitious entrepreneurs.

There are a number of factors fueling this kind of projected market growth. First, since the height of the COVID-19 pandemic, there’s been an increase in homeowners investing in property improvement and maintenance. More people have been spending more time at home, making them want to invest more in the quality of their living space.

There has also been an increase in the demand for specialized services. Field services management platform Zuper reported in June 2024 that “specialized offerings, including high-tech repairs and eco-friendly solutions, now complement traditional services such as cleaning and maintenance.”

Businesses and brands that adopt digital storefronts and maintain websites are becoming the norm; Zuper’s report said over 80% of home services businesses use digital tools for scheduling and customer management. Finally, with such a large market comes competition, as companies grow and new businesses open. To survive in the industry, it’s important to have as many resources and as much support as possible. This is why it’s a good idea to open not just a home services business, but a home services franchise.

Franchising – A Foot in the Door

Starting a franchise as a home services business offers you several advantages that starting out as an independent business wouldn’t. Franchisors like Joshua Tree Experts provide their franchisees with a proven business model that’s been field-tested and honed for effectiveness.

Franchisors also provide training, both initial and ongoing, to make sure franchisees like you are prepared to own and operate a location under the franchisor’s brand name. That brand name is another valuable asset provided to you; it carries with it the brand’s reputation, which can help bring in customers and build customer loyalty.

Franchisors also provide franchisees like you with various support services to help you manage your business. These services may include market research, advertising, technology services, and supply chain assistance. Franchisors also provide advice to franchisees when they need business advice. Finally, joining a franchise helps you create a network of industry professionals, from your fellow franchisees to long-term suppliers and vendors.

Home Services Business Ideas

Before you open your own home services business, you need to decide what kind of services you want to provide. It’s advisable to pick services for which there is a good, sustainable need in your local market, as well as a service for which you’re passionate. 

Starting a landscaping service franchise like Joshua Tree Experts, for example, is a great option for both its sustainable revenue and for its appeal. As a landscaping franchisee, you’ll help maintain the look and quality of people’s homes and businesses by improving and maintaining their lawns, trees, shrubs, flowers, and other living outdoor features. You’ll have the chance to work in the great outdoors and maintain the natural health and beauty of your clients’ property. 

A landscaping franchise also has the benefit of offering multiple, specialized services. For example, Joshua Tree Experts specializes in tree care, as well as offering traditional lawn care and pest control services. Having multiple services to offer gives you multiple revenue streams, broadening your potential client pool.  

Landscaping services are also flexible in their operations. Franchises like Joshua Tree Experts can be run either from a brick-and-mortar location or from a home office, allowing franchisees like you both a broad choice of where to work from and an option to forego the expense of buying, renting, or leasing a location. 

Additional home services ideas you may consider include the following:

• HVAC services – maintain, repair, and install HVAC systems for residential and commercial clients.

• Exterior cleaning services – Perform power washing, gutter cleaning, widow cleaning, and other outside surface maintenance.

• Residential remodeling services – Sell and/or install interior remodeling products, such as flooring, kitchen fixtures, bathroom fixtures, cabinets, lighting, and painting.

• Interior cleaning services – Perform interior cleaning for residential and/or commercial clients, such as carpet cleaning, surface disinfection, and kitchen and bathroom scrubbing.

• Home/property restoration – Repair and restore damaged property after accidents like fires or natural disasters like floods or severe storms.

Home services is a diverse and booming industry, offering business owners like you a wide range of options for business models and services, from a house cleaning service you coordinate from your home office to an HVAC repair service with multiple locations. It’s up to you to decide what kind of service you want to provide your customers with to make their living spaces and workplaces better, and in the process improve the quality of their lives. 

Plant the Seeds of Franchising Success with Joshua Tree Experts

We’re proud to offer you the chance to join our franchising family and pursue success in the tree care industry. Our landscaping franchise specializes in caring for our clients’ trees, giving you a niche to stand out from the competition. We’re also ready to provide you with all the training and support you need, from onboarding to creating a marketing campaign and more. Submit a franchise inquiry form today to learn more about franchising with Joshua Tree Experts.